Whereas we are in an era of globalization and the conscious consumer and high competition, it has become necessary for people to learn marketing, it is a science associated with all the needs of the individual, organization and State to produce any product, service, idea or identify the needs of the consumer.
Marketing is one of the foundations for the success of any organization because it is also concerned with customer satisfaction.
King Saud University paid a lot of attention to and is keen to activate the various marketing procedures. Also it was interested in its independence as a Department in the Faculty of Business Administration, which we hope from my God Almighty to be a success and achieve its objectives.
Vice Dean of Marketing Department
A. Luna Al Yafi